Even if your business never extends across US borders, you can learn something from the sales techniques in China.
I’m fascinated by China’s role in the world. They have a love/hate relationship with a lot of countries – especially ours. The US Trade Deficit reaches over $250 BILLION with China. We are constantly importing lower-priced products from them.
I took my family to China a few years ago because we were adopting a beautiful little girl named Ziann. We spent just over two weeks there and it was enough to get a small taste of their lifestyle. Everywhere I go, I’m always looking at the marketing tactics used. The Chinese do a wonderful job of making the sale.
These marketing lessons cost me $20,000, but it won’t cost you anything and it can greatly increase your profits.
It Starts With Salespeople…
You might be thinking, “What kind of tip is this, telling me that I need great salespeople?”
I know you already know this. But, you should take a serious look at your sales force this week. Have a colleague of yours go into your store or call the sales line and inquire about your products or services. If your … Read the rest
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