The Best Headlines of All Time – And What They Can Teach Us Today
The headline of your sales piece carries a big responsibility. It takes just seconds for your prospects to decide whether or not to read further, and their decision is based largely on the headline....
View ArticleHow to Drive Prospects to Your Online Sales Funnel
Over the years I’ve worked with a large number of online marketers who were very successful at finding prospects through direct mail. My experience with them has taught me a lot, and now you will...
View ArticleLet Your Customer Buy Something
They’re already waiting… If you have customers, you have a group of people with credit cards in hand WAITING to buy something from you. YOU MUST offer them something! If you don’t, it would be like...
View ArticleWrite Attention-Grabbing Headlines
Photo credit The headline is the most important part of your sales letter or space ad. You could have the best advertising copy and the best product, but it doesn’t matter IF the reader doesn’t get...
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